American Gaming Association Release Report on Industry’s Impact
The American Gaming Association (AGA) and the US Chamber of Commerce Foundation (USCCF) released first-of-its-kind research on the impact of the US casino gaming industry on American communities, customers, and employees.
The Community Impact Report was a public relations enterprise, but a PR exercise can still state facts, which is what the report did.
Ninety-three percent of the companies currently have comprehensive recycling and energy efficiency programs in place which is 50% higher than the overall private sector.
Gaming industry employees put in more than 422,000 volunteer hours per year. That is nearly five-times more hours per employee than technology industry employees contribute. On top of volunteering their time, gaming industry respondents had a reported $367 million in charitable giving last year.
Sixty-nine percent of the gambling industry companies have an institutionalized diversity and inclusion hiring effort currently in place.
Findings from The Research
One-hundred percent of the AGA member companies that were surveyed currently have a responsible gaming policy in place. The methodology suggests that fifteen companies were surveyed from the large number of AGA members, so it would be rather simply to find 15 AGA members which have instituted responsible gaming policies.
The report read, “AGA members spend $275 million a year supporting responsible gaming activities. And AGA member respondents report that 64,000 of their employees have been directly trained in communicating with customers about responsible gaming.”
Responsibility to the Community
The AGA’s research found that most companies within the gaming industry are committed to responsibility as an essential part of their strategic goals. Another conclusion was the American gaming industry’s overall success is dependent on the company’s involvement in supporting the communities they serve.
The AGA report also stated that the American gaming industry does not taking lightly its regard to the environment. According to the AGA, leading companies in the industry beat out most other private sector industries when it comes to environmental issues. Companies’ have a commitment to keeping waste out of landfills and instead puts systems in place for green building and water conservation programs.
Bill Miller on Gaming Industry’s Responsibility
Bill Miller, the president and chief executive officer of the American Gaming Association, said of the gaming industry’s responsibility to the public, “Above all else, the gaming industry’s highest priority is to promote responsibility in all that we do, from being constructive partners in the communities where we operate, providing exceptional career opportunities to industry employees and ensuring all patrons have the tools they need to engage in our offerings in a responsible manner.”
“Today’s report shows that the gaming industry is making good on our promise to be responsible community partners, contributing economically and socially to communities across the country.”
US Chamber of Commerce Agrees
Carolyn Cawley, president of the U.S. Chamber Foundation, said in a followup, “While corporate social responsibility (CSR) reports continue to become standard practice among American businesses, it is rare to see the collective impact of an entire sector.”
“We’re proud to work with AGA to release this groundbreaking research that illustrates the gaming industry’s positive efforts in the communities they serve.”
The Research Methods Used
The AGA researcher gave their methodology for the report. The AGA stated: “Researchers collected data from 15 AGA member respondents. These companies represent an extensive breadth of AGA membership, including manufacturers, commercial, and tribal operators.”
“The participating companies comprise 168 U.S. member properties or locations, 235,352 U.S. employees, and $33 billion in total revenue.”
About the American Gaming Association
The American Gaming Association is a premier national trade group. The AGA represents the $261 billion U.S. casino industry and their 1.8 million jobs nationwide that the industry provides. AGA members include all aspects of gaming from both commercial and tribal casino operators, to gaming suppliers as well as all other entities that are affiliated with the gaming industry in any way.
Representatives from top gaming companies in the country sit on the board of directors. A partial list of AGA directors includes Caesars Entertainment, Boyd Gaming, IGT, Aristocrat Technologies, The Chickasaw Nation, The Choctaw Nation, The Morongo Band, The Pechanga Band of Luiseno Indians, Penn National Gaming, Delaware North, The Cordish Companies, Deutsche Bank, PricewaterhouseCoopers, Rush Street Gaming, FanDuel, GeoComply, Foxwoods, and Scientific Games.
AGA’s mission is to promote the best interests of the American gambling industry, and to present its best face to the American public. It’s mission statement is to uphold sound systems, policies and regulations that are consistent with both casino gaming’s modern appeal and their vast economic contributions.
U.S. Chamber of Commerce Foundation: The USCCF educates the public on the conditions that are necessary in order for business and communities to thrive. The Chamber of Commerce demonstrate how business positively impacts communities as well as emerge issues and creative solutions that will help shape the future. Its mission statement is “dedicated to strengthening America’s long-term competitiveness.”
The USSCF is the world’s largest business federation. It represents the interests of more than 3 million businesses of all different sizes, sectors, and regions. The foundation is also responsible for state and local chambers and industry associations.