Top online casino 32Red issued a statement that “a blanket ban on sponsoring clubs will not stop problem gambling”. 32Red Casino is one of the oldest and most trusted online casinos in the UK market, with several top year-end awards through the decades. Its statement came in response to the UK Gambling Commission’s “National Strategy”, a 3-year plan to curb problem gambling.

The National Strategy seeks to bring regulators, operators, charity groups, and health organizations together to “Reduce Gambling Harms”. It is part of a three-year plan to make significant progress in combating problem gambling.

At risk of being called cynical, 32Red said the strategy would not stop problem gambling. The question, of course, is whether the National Strategy will reduce compulsive gambling. Serious thinkers know society can never completely stop problem gamblign.

Neil Banbury, General Manager of 32Red, said in a rare public statement, “We welcome the targeted, problem-specific measures in the Gambling Commission’s strategy that will help support the small proportion of customers who are problem gamblers.”

“Efforts to Make Gambling Safer”

Banbury added, “We look forward to engaging with the Gambling Commission and others to ensure that we continue to identify and support those who have a problem while allowing those who simply enjoy using our products to continue to do so. We also welcome any efforts to make gambling safer.”

Though he exhibited a willingness to work with the UK Gambling Commission, Neil Banbury warned about the utopian thoughts of ending problem gambling. In specific, he argued that advertisements aren’t the only reason people gamble — or even the main reason.

Ban on Club Sponsorships Won’t Work

The 32Red executive then sought to protect gaming sponsorships of sports clubs. Banbury said, “But a blanket ban on sponsoring clubs will not stop problem gambling. 32Red have a keen commitment to all the football clubs we work with — underpinned by our group sustainability strategy.”

He then referred to 32Red’s recent partnership deal with the Derby County’s Community Trust, stating, “Our new model of sponsorship means we invest in both clubs and communities — including our recently launched project with Derby County’s Community Trust that is helping men access mental health support who otherwise would be suffering in silence.”

What Derby County’s Community Trust Does

The Derby County’s Community Trust seeks to help improve lives through sport, physical activity, and education.” It fosters participation and coaching, while running health programs for the community. The DCCT provides schools with a program to help enhance and complement existing and physical education and academic instruction.

The DCCT makes certain community coaches are on-hand to provide guidance to student athletes, while helping young females by boosting the girls’ football programs across the county. The DCCT has community engagement in Derby and throughout Derbyshire, enhancing community cohesion. Its disability projects create accessible opportunities for children and adults to participate in activity sessions.

Beyond all that, the DCCT encourages people to volunteer. Sign-up forms exist in 7 different fields to help the people of Derbyshire make their communities better. 32Red signed a partnership deal to help the DCCT improve people’s lives.

About the Author
April Bergman avatar
April Bergman

April Bergman was a longtime news blogger for BOC. She wrote gaming news posts from January 2013 until September 2018. April also wrote slot reviews, strategy articles, and online casino reviews for the site.

April Bergman began in the online gaming industry in August 2010. From 2010 to 2013, she managed evergreen content for several top online casino. Her duties included developing and maintaining multiple websites in the gaming space. When not writing about online gambling, April loves horse racing, travel, photography, and gardening. She's began in the business as a devoted poker players and spent several years as a card game editor on the now-defunct DMOZ. These days, she lives with her husband and two children in the Toronto metropolitan area.

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April Bergman was a longtime news blogger for BOC. She wrote gaming news posts from January 2013 until September 2018. April also wrote slot reviews, strategy articles, and online casino reviews for the site.

April Bergman began in the online gaming industry in August 2010. From 2010 to 2013, she managed evergreen content for several top online casino. Her duties included developing and maintaining multiple websites in the gaming space. When not writing about online gambling, April loves horse racing, travel, photography, and gardening. She's began in the business as a devoted poker players and spent several years as a card game editor on the now-defunct DMOZ. These days, she lives with her husband and two children in the Toronto metropolitan area.

READ MORE
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